梁伟丰
中国区执行创意总监
BBDO天联广告，上海

在担任BBDO 中国区执行创意总监之前, Leong曾任职于亚洲各大广告公司,其中包括新加坡DDB, 亚太区Y&R, 新加坡BBDO,以及上海李奥贝纳. 在此期间, 他提炼出了自己的广告创意理念.

他囊获了一系列的国际奖项,其中有Clios, One Show, Cannes, MEDIA, 亚太国际广告奖, 以及其他奖项. 他在广告界的成就使他顺利跻身于2005年度Campaign Brief 杂志所推出的亚洲最热门的创意40人之中.

除了广告人之外,Leong 的另外一重身份就是一名成功的作曲人. 他曾为刘德华, 阿杜和其他知名的亚洲艺人写歌.在马来西亚的Hit颁奖典礼上, 他连续6年被评为“最佳海外作曲人”，也在获得了亚洲TV奖的最佳Soundtrack Composer？

Prior to assuming the role of ECD for China in BBDO China, Leong has honed his advertising concept and craft in agencies across Asia, including DDB Singapore, Y&R Asia Pacific, BBDO Singapore, as well as Leo Burnett Shanghai.

He has won a slew of international awards such as Clios, One Show, Cannes, MEDIA, Asia Pacific Advertising Festival, as well as a numerous other show. His victories place him firmly in the Top 40 chart of “Hottest Creative in Asia” compiled by Campaign Brief magazine in 2005.

Leong also lead a double life as an award-winning music composer. He has written song for Andy Lau, Ah Do and other notable Asian starts. He was named “Best Overseas Composer” for 6 years consecutively at the biannual Malaysia Hit Awards, and Best Soundtrack Composer at the Asian TV Awards.

更多请见：2007 ONE SHOW青年创意营专题