Tay Guan-Hin 东南亚区执行创意总监 智威汤逊

从2001到2004年,他在Leo Burnett新加坡办公室担任创意总监,以前还担任过艺术总监和副创意总监。在他的创意领导下,公司被Campaign Brief杂志亚洲版连续两年评为地区内最热门的公司之一。
而1995年,他在新加坡盛世长城供职。在David Droga领导的团队中,担任高级艺术总监,扮演者轴心人物的角色,为包括丰田、力士、老虎牌啤酒、Hewlett-Packard和Procter & Gamble在内的客户赢得了商机和奖项。
1991年,他曾在首届洛杉矶创意俱乐部学生竞赛中赢得the Best of Show,之后他从Pasadena艺术中心设计学院毕业,在洛杉矶Kresser/Craig开始了他的创意生涯。
他已经获得One Show、嘎纳、克里奥、D&AD, AdFest and the Media Spikes 的奖项,也被Campaign Brief杂志亚洲版称为“过去四年地区内十大顶级创意人之一”。
Previously, Guan worked at Leo Burnett as Creative Director of the Singapore office from 2001 to 2004.He was formerly Head of Art and Deputy Creative Director. Under his creative leadership the agency has been ranked in Campaign Brief Asia as the fifth hottest shop in the region for two consecutive years.
Prior to that he worked at Saatchi and Saatchi Singapore in 1995.Under the creative leadership of David Droga, as a Senior Art Director, played a pivotal role in winning business and awards for clients likeToyota, Lexus, Tiger Beer, Hewlett-Packard and Procter & Gamble.
A graduate from the Art Center College of Design in Pasadena, he started at Kresser/Craig in Los Angeles in 1991 after winning the Best of Show in the first ever Los Angeles Creative Club Student Competition
He has since won awards at One Show, Cannes, Clios, D&AD, AdFest and the Media spikes. He was named as one of the region’s top ten creatives for the past four years by Campaign Brief Asia. 更多请见:2006 ONE SHOW青年创意营专题
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