《中国可视化与可视分析大会艺术项目主视觉形象设计》

该作品视觉语言、设计内容与大会的主题和属性紧密结合。此次艺术项目主题分为“疫情”与“非遗”建筑的可视化分析，团队将两个主题进行数据收集和分析，调查了国内所有的“非遗”建筑，同时整合疫情一个月每日治愈率数据。我们发现国内疫情爆发期间治愈率（蓝色圆圈）较高的省市正是“非遗”建筑（橘色圆圈）存留时间较长的地区。团队据此设计一套信息设计作品，并以海报的局部、缩略图、以及新设定的字体作为大会主视觉形象。文字编排突出会议标题的“真”和“善”二字，与具有数据可视化风格的主视觉相互影响，动态海报设计在会议休息期滚动播放。

<Key Vision Design For CHINA VISAP’S 20>

The visual language and design content of the work are closely combined with the theme and attribute of the conference. The theme of this art project is divided into "epidemic situation" and "intangible cultural heritage" buildings. The team collected and analyzed the data of the two themes, investigated all the "intangible cultural heritage" buildings in China, and integrated the daily cure rate data of epidemic situation for one month. We found that the provinces and cities with high cure rate (blue circle) during the outbreak of the epidemic are the areas where the "intangible cultural heritage" buildings (orange circles) have remained for a long time. The team designed a set of information design works for this purpose, with the part of the poster, the thumbnail and the newly set font as the key visual of the conference. The layout highlights the word "true" and "good" in the title of the meeting, and interacts with the key vision with data visualization style. The dynamic poster design is played in a rolling manner during the rest period of the meeting.

作者简介

张儒赫
中央美术学院设计学院，学士本科，伦敦艺术大学切尔西艺术与设计学院，硕士研究生，鲁迅美术学院中英数字媒体(数字媒体)艺术学院讲师，中国图像图形学学会会员，参与北京奥运会“金镶玉”奖牌设计，获评“凯度信息之美”奖项，绚丽年华全国美育成果展评二等奖，米兰设计周: 中国高校设计学科师生优秀作品展学院奖，全国美术作品展览提名奖等专业奖项。