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YANG DESIGN:“为灵感众筹”绿色倡议讲座预告
作者: YANG DESIGN 来源: 视觉同盟 时间: 2015年1月14日

1月22日,非盈利性公益组织“绿色倡议”将在上海举行一场以“为灵感众筹”为主题的讲座活动,并启发个人或组织用他们独特的创意和可持续相关的项目来解决社会和环境问题。作为前瞻设计策略专家和此次活动的讲者之一, YANG DESIGN策略总监黄晓靖将带着其对公益、可持续设计的认识与理解,分享壹基金救灾帐篷合作案例,分析如何运用服务设计对产业链进行整合,以优良的设计向公众传播一种正面的社会启迪意义。

关于绿色倡议

绿色倡议是一个非盈利性的公益组织,旨在唤醒环保意识。绿色倡议积极开展环保行动,落实环保项目,以创造可持续且环保的发展模式和消费模式。以减少或改善中国经济增长带来的环境恶化为目标,确保经济发展和品质生活不以牺牲环境为代价。

关于YANG DESIGN

YANG DESIGN为全球前瞻设计策略专家,提供以工业设计为核心的产品战略咨询服务,总部位于上海,在瑞士设有分公司专注于品牌战略与营销咨询业务,并在日本、英国、美国有长期战略合作伙伴。

长期以来YANG DESIGN遵循“创造完美用户体验”的设计哲学,为全球众多领先品牌实现了创新的商业价值,合作伙伴包括绿色和平、壹基金、波音、奥迪、通用、沃尔沃、西门子、博世、三星、飞利浦、绝对伏特加、ABB、斯沃琪、杜邦、Herman Miller、施耐德、BOSE、Steelcase、日立、起亚、英菲尼迪、联想、海尔、万科等。

YANG DESIGN也是中国首家囊获包括德国红点、iF、日本G-Mark、美国IDEA在内的全球四大设计奖项的顾问机构,至今累计获得了六十多项设计大奖。下设YANG DESIGN设计策略研究所、CMF创新实验室、用户研究实验室、服务设计实验室等多个专业设计研究部门,办公面积五千多平方米。

团队成员由数十位具备国际视野与本土洞察力的资深策略与设计顾问组成,在产品策略与设计、用户体验与服务设计、品牌DNA、趋势与CMF研究等领域具备丰富经验与领先优势,产品类别横跨家电、消费电子、交通工具、家居产品、时尚产品、公共设施及信息导向系统等行业。

活动详情:

时间:2015年1月22日 18:30-21:00

地点:上海淮海中路1045号淮海国际30层Arup Associates

参与方式:可登陆“绿色倡议”官网页面预约 http://greeninitiatives.cn/event/forum-arup-jan15

费用:网上预约免费入场;其他:20元

演讲语言:英语

本文图片来源:绿色倡议、YANG DESIGN

更多信息欢迎关注新浪微博平台@YANGDESIGN官方微博

官方网站:www.yang-design.com


YANG DESIGN Service Design Lab: Crowdsourcing for Inspiration Green Initiatives Lecture

Having been inspired by Green Initiatives’ recently concluded Innovative Recycling forum, the forum this January aims to be an event FOR the community, BY the community. We are pretty confident that the community has plenty to say if we are prepared to listen, and that there are a number individuals and organizations out there in Shanghai who are working on creative, sustainability-focused projects, with an aim to solve social and environmental problems.

Crowdsourcing has existed in various forms for a long time. Collaboration and idea sharing were once contained within local communities, groups, and organizations. But since boundaries fell with the internet’s reach, the whole world has now become one big brainstorming group. There are no barriers to soliciting ideas to make the humanitarian project of your choice a successful reality. Creative people with a passion to help are everywhere, and with crowdsourcing, there are virtually no limits to joining forces to create positive change.

As trend setter of design strategy and event speaker, YANG DESIGN Service Design Lab will share the understanding about social innovation and sustainable design with the disaster relief tent case studies with One Foundation.

About Green Initiatives

Green Initiatives (earlier Green Drinks China) is a nonprofit organization that promotes awareness, facilitates actions, and implements projects towards sustainable models of growth and consumption. Our initiatives include awareness events, impact projects and student outreach.

About YANG DESIGN

YANG DESIGN is the trend-setter of design strategy in China, which takes industrial design as core competence to provide the professional product strategy and design service in China. The headquartered is in Shanghai, with branches in Switzerland which focus on branding strategy and marketing service,and has long-term strategic partner in Japan, German, United Kingdom and America as well.

YANG DESIGN persists on the design philosophy of “Creating perfect user experiences”, and helps to achieve innovative business value for local and international renowned brands. YANG DESIGN is experienced in industries of home appliance, consumer electronics, transportation, home lifestyle product, sports and leisure, public facility and guidance system for public information. Our partner is including Green Peace, One Foundation, Boeing, Audi, GM, Volvo, Siemens, Bosch, Samsung, Philips, Absolut Vodka, ABB, Swatch, DuPont, Herman Miller, Schneider Electric, BOSE, Steelcase, Hitachi, KIA, Infiniti, Lenovo, Haier, Vanke etc.

YANG DESIGN is the very first Chinese design agency who won the top 4 international awards -- Red Dot, iF, G-Mark and IDEA, and has won more than 60 design awards in history. It is equipped with YANG DESIGN STRATEGY INSTITUTE, CMF INNOVATION LAB, USER STUDY LAB and SERVICE DESIGN LAB.

YANG DESIGN has over 30 strategy and design consultants with international background and profound local insights. They have rich experiences in product strategy and design, user experience,service design, brand DNA analysis, trend watching and CMF research, etc.

Location: Arup Associates, Shanghai

Schedule
18.30 – 19.15: Registrations, Drinks and Networking
19.15 – 20.00: Event introduction and speaker presentations
20.00 – 20.30: Panel Discussion / Q&A
20.30 – 21.00: Drinks & Networking
22-01-2015 19.00 - 21.00

English presentations with Chinese subtitles.

Note: This event is free to everyone who registers, so PLEASE REGISTER in the link below. A token RMB20 will be collected from non-registered guests.

http://greeninitiatives.cn/event/forum-arup-jan15

(责任编辑: art2000

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